Puma Announces Official Partnership with Rihanna

Puma Announces Official Partnership with Rihanna

On Tuesday, Puma announced that they have partnered up with Rihanna. The singer and entrepreneur will be the Creative Director of the company's Women's Collection. Rihanna expressed her excitement about the new venture, stating "I am pleased to partner with Puma. I look forward to collaborating with them on a comprehensive and innovative line that will merge performance and fashion."

Puma also seems thrilled to work with the Grammy-winning artist. Commenting on the collaboration, Bjørn Gulden, CEO of PUMA said, "In addition to her talent as a musician and entertainer, Rihanna is an outstanding businesswoman. Her knowledge and understanding of the brand and its consumers is unparalleled."

This is not Rihanna's first time working with a clothing line; she has previously partnered with Stance socks and Manolo Blahnik on shoe collections. The artist is also no stranger to the world of sportswear. In 2013, she released her own fitness app called "Fitness" which contains workouts and health tips.

The collection that Rihanna designs for Puma will reportedly include both athleticwear and lifestyle pieces. It is set to launch in Spring 2017.

Puma Unveils Rihanna's First-Ever Collection

On September 7th, Puma announced the release of Rihanna's first-ever collection with the brand. The Fenty line will include both apparel and sneakers, and is set to launch in stores on September 29th.

In unveiling the new line, Puma Chief Executive Bjørn Gulden called Rihanna "the perfect partner" for the company. "She defines new levels of vibrancy, spontaneity and femininity," he said in a statement. "With Fenty, she has created a full lifestyle collection that mixes performance sportsswear with day-to-night dressing."

Rihanna herself expressed excitement about the new line, calling it "the perfect marriage of performance and fashion." In an interview with The New York Times, she added that she hopes Fenty will become a go-to label for women of all ages and body types. "I want everyone to feel included," she said. "Women come in all different shapes and sizes. So why not design for all of them?"

The Fenty line will include both sporty and evening styles, with prices ranging from $9 to $199. The centerpiece of the collection is sure to be the Fenty Trainer sneaker, which Rihanna designed in collaboration with Puma. The sleek, minimalist shoe has already generated a lot of buzz online, with one reviewer calling it "probably one of the most comfortable shoes I've ever put my feet into."

With its inclusive sizing and on-trend designs, it seems likely that Rihanna's Fenty line will be a success. And it's just the latest in a series of high-profile collaborations between Rihanna and Puma. Earlier this year, the brand released her limited edition Creeper sneaker, which sold out almost immediately.

So what can we expect from Rihanna's first-ever clothing line? Judging by her past work with Puma, it'll be both stylish and functional - perfect for women who want clothes that look good and perform well too.

Puma and Rihanna Gear Up for Spring/Summer Launch

Puma, the German sportswear company, has announced a collaboration with Grammy-winning artist Rihanna. The new line, which is set to launch in Spring/Summer 2016, will include clothing and accessories for men and women.

Rihanna has been working with Puma since 2014 as the creative director for their women's division. In this role, she has helped create new designs and products for the company. Commenting on the new line, Rihanna said: "It has been an amazing journey collaborating with Puma on design concepts and bringing my ideas to life. I can't wait for everyone to see what we have coming for Spring/Summer 2016."

Puma isn't the only company that Rihanna has worked with recently; she has also teamed up with Manolo Blahnik, Dior, and MAC Cosmetics. Her popularity means that the new Puma line is likely to be a success, regardless of whether or not it lives up to expectations.

In anticipation of the launch, Puma's share prices have already increased by 6%. This is good news for the company, which suffered a revenue decline in 2014. It is hoped that the success of the Rihanna collaboration will help reverse this trend.

Rihanna x Puma Collection Lands in Stores Today

Good news fashion lovers, Rihanna x Puma collection lands in stores today. The Barbadian singer has teamed up with the German sportswear company to create a range of shoes, clothes and accessories.

The line is sporty and sexy with plenty of hoodies, crop tops and sneakers on offer. Prices start at $45 for a T-shirt and go up to $170 for a jacket.

If you're looking to update your workout wardrobe or just want some stylish new sneakers, be sure to check out the Rihanna x Puma collection. It's sure to get you noticed this season!

Puma x Rihanna Collaboration is a Hit with Consumers

The Puma x Rihanna collaboration has been a huge hit with consumers. The shoes are stylish and comfortable, and they've quickly become popular among fashion-conscious consumers.

Rihanna is no stranger to the world of fashion, and she brings her unique style to the collaboration with Puma. The shoes are available in a variety of different styles, so there's something for everyone.

The shoes have been flying off the shelves, and it's clear that the partnership between Rihanna and Puma is a success. If you're looking for a stylish and comfortable pair of shoes, then be sure to check out the latest collection from Puma x Rihanna.

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